OUR STORY
Rooted in Family. Grown with Care.
What started as a search for organic, chemical-free seed turned into something deeper—a return to our roots, a reawakening of memory, and a quiet act of care for the world just outside our windows.
Why is it so hard to find bird seed that's actually good for birds?
Our co-founder Stetson Hundgen grew up behind-the-scenes at the Bronx Zoo, the son of a lifelong ornithologist. His childhood was shaped by the sounds of storks and lorikeets, the hush of aviary halls, and the quiet joy of birding alongside his father, Kurt. Together, they traveled the world—Belize, Costa Rica, Italy—not to collect, but to observe. To learn. To listen.
That love of birds, of wild things & wilder places, never left them.
During the pandemic, while sheltering at home in New York’s Hudson Valley, we started crafting small batches of wild bird food in our backyard. We sourced organic seeds and nuts from trusted, often local growers. We blended by hand. We watched. We waited. And the birds came.
Flying Colors was born.
Better Seed. Better Soil. Better Future.
Our mission is simple: to nourish birds—and the ecosystems they depend on.
We believe that the food we feed wild birds should reflect the same care we give to our own. Because what we feed birds isn’t just about them—it’s about the soil, the water, the farmers, the future.
This isn’t just about birds.
Birds are more than backyard companions.
They are environmental indicators—showing us where our ecosystems are thriving… and where they’re in trouble.
When we feed birds well, we support healthier soil, cleaner water, and a more sustainable food system. Every handful of Flying Colors is a small stand for something bigger.
OUR HOPE
Slow Down. Look Up.
We hope Flying Colors is more than just seed.
We hope it’s a reminder—to step outside, to listen to birdsong, to notice. To connect with nature. With one another. With the quiet joy of being alive.
Thanks for being here. We’re so glad you’re part of the flock.
